About Alexandria Stylebook
Alexandria Stylebook is a nonprofit organization dedicated to sharing the best our city has to offer. We believe that lifestyle inspiration should come directly from the source — local small business owners that cultivate the vibrant community we love to call home! Our contributors are the go-to experts in a variety of fields including beauty, fashion, wellness, dining, home and design, style and more. We are the place to get locally sourced inspiration everyday.
Alexandria Stylebook launched in 2013, the brainchild of Elizabeth Todd, owner of The Shoe Hive and The Hive, who envisioned a content resource to connect local experts with the community who live and work here. Our stories and videos also serve as a guide for those coming to visit and experience all they can during their stay. We recently celebrated our tenth anniversary and were honored to be a finalist in The Chamber ALX’s Best in Business Awards for 2024.
Rainbow Kirby
MANAGING EDITOR
Rainbow (yes, real name) has called Alexandria home for over eight years. A transplant from New York City, she fell in love with Old Town during a date with her future husband, Drew. It’s charm and historic beauty convinced her to take the leap. She is mom to twin, teenage stepsons and her young daughter, Indigo.
Her 20+ year career experience spans brand building, business development, content marketing, and event planning for companies including Clear Channel, Runner’s World, Disney, The New York Jets, and The Female Quotient. Central to any marketing narrative is engaging copy and storytelling, her North Star.
She received her Masters in Integrated Marketing from New York University and a digital certification through the University of Virginia. With enhanced skills in SEO, SEM, Google Analytics, AI and marketing automation she is focused on boosting engagement for Stylebook – and for its contributors, the local businesses of Alexandria that make it one of the best small cities in the country!
Check out her Street Style and her Stylebook Posts.
Sarah Shaw
SOCIAL MEDIA MANAGER
Sarah is a proud native Alexandrian. After graduating from the University of Georgia with degrees in Public Relations and Music Business, she ventured back to Washington, D.C. to begin an amazing career working for PR agencies and nonprofits in the city where she specializes in digital and social media strategy.
She is thrilled to help uplift the businesses she grew up loving and bring even more hometown pride to the area. In her free time, Sarah can be found walking King Street, coaching youth lacrosse, or trying new restaurants with her fiancé, Bennett.
Our Board Members
Brittany Patterson
THE PATTERSON GROUP
Born and raised in Alexandria, Virginia, Britt is a graduate of Virginia Tech, where she majored in Business Marketing and minored in Real Estate. She joined the family business in 2008 after spending two years working in the political fundraising field. Brittany is the Vice President of The Patterson Group at TTR Sotheby’s International Realty, as well as an accredited staging professional.
Brittany is a contributing member to Alexandria Stylebook and Old Town Boutique District. She was an honoree of the Alexandria Chamber of Commerce’s 2017 “40 Under 40” celebrating the city’s emerging business leaders, and is the current president of Junior Friends of The Campagna Center. Additionally, she is a founding member of Mount Vernon Estate’s Underground Committee.
She is a proud resident and a true product of the community of Alexandria. When she’s not working, she enjoys spending time with her husband, Geoff (who is also from Alexandria), and their puggle, Paisley. Together, they enjoy time shopping in the local stores, indulging in the local culinary scene, attending charity events, and visiting the Old Town Farmers Market.
Rachel Gang
HELEN OLIVIA FLORAL DESIGN
Rachel is the owner of Helen Olivia Flowers, the premier floral design studio in Washington, DC focusing on luxury retail floral design, major events, floral workshops and weddings. Rachel is a DC area native, growing up in Potomac, MD. She met her husband, now business partner, in high school and later attended the University of Maryland.
She is active in the Alexandria community, and proudly sits on the Alexandria Stylebook board where she enjoys working with fellow business owners in the community.
Rachel and her husband, Chuck, live in the Ft. Hunt neighborhood along with the children, Jack and Emma.
Katelin Moomau
FAMILY FIRST LAW
While Katelin's day job is practicing family law, estate law and small business law at her law firm, she has had a history of volunteering in her community since she was a little girl painting faces for Wellness Together at their fair booth. She fell in love with Alexandria when she began working and volunteering here in 2009. She has served on boards and volunteered for various nonprofits and associations since that time. She loves Alexandria's community-minded spirit and ability to positively impact the lives of its residents.
She has been a published writer since age nine. Her passion in aiding small and microenterprise stems from growing up with a mind for economics, her family's history supporting microenterprise and her own entrepreneurship. She continues to serve on a variety of boards and committees in Alexandria. Her role on the Stylebook Board allows her to fulfill her passion volunteering, connecting people, writing, and aiding our business community and entrepreneurs.